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House of Fraser拟扩张至俄国和中东

发布者: sunny214 | 发布时间: 2014-5-6 13:49| 查看数: 672| 评论数: 0|

Yuan Yafei, the chairman of Sanpower, plans to bring House of Fraser to Russia and the Middle East following his company’s takeover of the UK department store last month – the largest foreign retail deal to date by a Chinese buyer.
三胞集团(Sanpower)上月收购英国百货公司House of Fraser是迄今中国买家收购外国零售业公司的最大一笔交易。集团董事长袁亚非希望能将House of Fraser拓展到俄罗斯和中东。
The Chinese tycoon said he would open a flagship “Oriental Fraser” store in Nanjing next year, four franchise stores in Russia and two in Abu Dhabi over the next two to three years.
这位中国大亨表示,他明年将在南京开设“东方Fraser”旗舰店,未来两到三年内在俄罗斯开设4家加盟店,在阿布扎比开两家加盟店。
When Sanpower, a retail-to-property group, bought 89 per cent of House of Fraser, it marked the latest example of a Chinese company seeking a global foothold. Chinese retailers are hoping to target both non-Chinese consumers and the rapidly growing number of Chinese tourists going overseas.
业务涉及零售和地产的三胞收购House of Fraser的89%股权,是中国企业寻找全球立足点的最新一例。中国零售商希望将目标同时对准非中国消费者和数量迅速增加的中国出境游客。
In his first interview with foreign media, Mr Yuan said the deal would also help Sanpower, the owner of one of the oldest department stores in China, face the growing challenges posed by ecommerce and increasingly complex global supply chains.
在首次接受外媒采访时,袁亚非表示此次收购将帮助三胞应对电商和全球供应链复杂化所带来的越来越大的挑战。三胞拥有中国历史最悠久的一家百货商店。
“It has the type of department store management system that the Chinese department stores right now lack, especially its buyer system, house brands and also European supply chains,” said Mr Yuan. “That’s exactly what the Chinese are looking for, greatly lack, and are eager to learn.”
“House of Fraser拥有中国百货商店目前缺乏的百货商店管理体系,尤其是采购商体系,以及品牌形象和欧式的供应链管理,”袁亚非表示,“这正是中国人所需要、所急需、所迫切希望学习的。”
Mr Yuan, 49, has risen quietly from a local government official in Nanjing to become one of the richest people in China. He is coy about explaining his path to success, saying only that he became good at spotting market turns in China, and now expects the Chinese property market to start weakening.
49岁的袁亚非低调地从南京的一位地方政府官员崛起成为中国最富有的人之一。他不肯详谈自己的成功之路,只表示他擅长发现中国的市场转折点。他预计中国房地产市场将开始走弱。
Mr Yuan believes China is currently oversaturated with malls that will go bankrupt over the next few years as they do not differentiate themselves, and plans to turn this to his advantage.
袁亚非认为,中国目前有太多购物中心不能实行差异化经营,一些购物中心将在未来几年破产。他计划将差异化变成自己的优势。
“We are buying House of Fraser right now because of our preparation for three years . . . when these complexes go out of business,” he said.
“我们现在收购House of Fraser,是因为我们在为三年后做准备……届时这些购物中心将会破产,”他表示。



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