After McQueen’s death the idea that the label could not live on without him was soon quashed by its owners. It was apparent that the brand still had vast commercial potential.
The appointment of Burton comes as no surprise. She had been the late designer’s right hand woman and in October directed his last unfinished collection presented during Paris fashion week.
Burton grew up in Manchester and studied at Central St Martin’s College in 1997. She joined the McQueen design studio a year before she graduated. In 2000 she was appointed its head ofwomenswear design.